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Latest News
Unleashing the Power of Press Releases: Securing Coverage from Major Media Outlets
In this article, we will take a deep dive into understanding how media outlets pick up your news, from preparing your story to optimising press releases for coverage and ensuring press release success
Maximising Your Digital Marketing Strategy with Press Release Distribution
Press releases are a key element in public relations and an often underestimated tool in digital marketing. They not only enhance visibility and establish credibility but also play a pivotal role in lead generation and audience engagement within a digital marketing framework.
The Evolution of Press Release Distribution: A Look into the Past, Present, and Future
Press release distribution has come a long way since its inception, from the traditional methods of faxing and mailing to the digital age of online platforms and SEO. In this article, we will explore the historical perspective of press release distribution, its evolution in the digital age, and the impact of the shift to modern tools and platforms.
Measuring Success: Key Metrics for Evaluating Press Release Performance
Are you aiming to make a bigger splash with your press releases? It’s essential to grasp how crucial it is to track their effectiveness. In this piece, we’re going to dive into the numbers that matter when it comes to evaluating your press releases. We’re talking about everything from how many times they’re picked up, […]
Lonely Planet names world’s most unexpected Top 100 Beaches
Travel expert Lonely Planet has revealed its recommendations for its top 100 most exceptional and unexpected beaches from around the world. Detailed in its new dazzling book ‘Best Beaches’, the captivating collection of the breath-taking coastal gems includes five of the UK’s most stunning shorelines.
VIP Guests Attend Debenhams Valentine Meet Your Match Event in London
Debenhams The Great British Digital Department Store hosted a Valentine’s Day soiree at its London showroom to celebrate its “Meet Your Match” campaign launch. Debenhams Meet Your Match event was attended by celebrities from MAFS UK, Love Island, The Traitors, GBBO,, Big Brother, I Kissed a Boy, TOWIE and Geordie Shore.. Celebs included Megan Baron-Hanson, Abi Moores, Abbie […]
RANKIN: Sound Off – Musicians 1990-2023″ – A New Exhibition at Cromwell Place from March 12th
Responsible for some of the most iconic editorial shoots and album artwork of the 1990s and 2000s, Rankin has photographed the biggest British bands, including Pulp and Radiohead, pop superstars such as the Spice Girls and Dua Lipa, and cult heroes like Michael Stipe and PJ Harvey. Through a carefully curated selection of portraits, the […]
Saudi Hospitals Lead Middle East and Africa in Global Ranking
Saudi hospitals maintained their superiority in the Middle East and Africa for the second consecutive year, according to the 2024 ranking of the top 250 hospitals in the world by Brand Finance. The ranking included 7 Saudi hospitals, five of which are among the top 100 hospitals in the world. Leading the way is King Faisal Specialist Hospital, which retained its top spot locally and regionally coming in the 24th rank globally.
All creatures great and small – it’s our annual animal audit
It’s that time of year again and our keepers have been busy filling out Marwell’s annual animal audit which is an important requirement of the charity’s zoo licence.
Weekend Warriors Rejoice: Trend Reveals 40% Increase in Ski Weekends and Shorter Breaks
Attention all snow lovers! Gear up for an avalanche of fun with the latest ski weekend trends – because if you haven’t given them a whirl yet, it’s high time you did! Breaks from two to six nights are on the rise, with Heidi seeing sales of weekend trips up a whopping 40% this year! They spill the beans on the hottest spots for a snowy rendezvous with your crew.