Novotel and ALL Introduce Ultimate Football Fan Experience: A Permanent Hotel Room at Parc des Princes

PARIS, September 15, 2024 – As part of an unprecedented collaboration, Novotel and ALL, Accor’s booking platform and loyalty program, are proud to unveil ”  La Suite Novotel by ALL.com  “, an exclusive room located in the legendary Parc des Princes, the stadium where Paris Saint-Germain (PSG), one of the biggest clubs in the world, plays.

Committed to providing unique and stimulating experiences to their guests, members and supporters, Novotel, ALL and Paris Saint-Germain have designed this innovative room to offer an unrivalled experience to both football fans and those looking for new experiences. This initiative, developed in close collaboration with Paris Saint-Germain, reflects the club’s ongoing commitment to providing ever more exclusive and exceptional experiences to its partners and fans.

The Parc des Princes, which has hosted Paris Saint-Germain matches since 1974, is the symbol of football in the capital and a source of pride for all Parisians. With La Suite Novotel by ALL.com , this iconic stadium now allows you to experience all the emotion of a match from your hotel room, or when top-level football meets an internationally renowned hotel brand.

An unprecedented football & hotel experience

Nestled at the top of the Parc des Princes stands, La Suite Novotel by ALL.com is designed according to the Hypothesis concept, specific to the Novotel brand and guaranteeing elegance and comfort in every detail. It is equipped with a 160 cm bed, a bathroom, a minibar and a large screen television, ideal for rewatching the best actions of the match. A child’s bed can be added on request to enjoy the match with the family.

One of the features of La Suite Novotel by ALL.com is its private balcony overlooking the pitch. Guests can experience the match with the atmosphere that only a football stadium can offer.

A unique experience for guests

The La Suite Novotel by ALL.com experience begins before guests even arrive at the stadium. A butler welcomes guests to Novotel Paris Suresnes Longchamp , and serves as a point of contact throughout their stay. Guests are then whisked to the Parc des Princes, where they enjoy a VIP entrance and hassle-free check-in via the players’ tunnel to watch their Ligue 1 McDonald’s match.

Upon entering the stadium, guests are checked into their room and offered a drink at the nearby ALL.com BAR, to start their stay in the best possible conditions. Dinner is served in their room during the match: guests will enjoy the “  flying buffet  ”, for a gastronomic experience as unforgettable as the match.

After the final whistle, guests can relax with a drink, in their room or at the ALL.com BAR, while reviewing the highlights of the day. The experience concludes the next morning with breakfast served in La Suite Novotel by ALL.com , followed by a visit to the Park, which allows them to soak up the history and atmosphere of this iconic location.

Share your passion

The Novotel Suite by ALL.com demonstrates Novotel and ALL’s commitment to allowing their customers to share their passion, in this case football, with someone they care about. The Suite is part of ALL’s strategy to enhance its offering to create unforgettable moments. An exclusive offer that adds to the experiences already deployed by ALL at the Parc des Princes (stands, VIP boxes, seats arranged along the touchline, etc.).

For football fans, La Suite Novotel by ALL.com is a unique opportunity to experience the match from a completely new angle. For travelers, it is an opportunity to enjoy the best welcome in the capital and to vibrate with the supporters. With this world first, Paris Saint-Germain, Novotel and ALL are establishing themselves as pioneers, in both sport and hospitality.

Global leadership in hospitality

Novotel is dedicated to helping its guests find balance in their lives, in more than 590 hotels in 68 countries. Recognizing the importance of taking time to rest and recharge, Novotel offers carefully designed spaces with a warm and contemporary atmosphere that meet the needs of professionals who care about the comfort of their families as well as those of leisure travelers. From flexible workspaces that promote productivity to casual dining rooms ideal for family gatherings, each Novotel property is designed to promote relaxation and create connections. In addition, by partnering with WWF to restore the oceans, Novotel demonstrates its commitment to a sustainable future that brings balance and enrichment to its guests.

Novotel is part of the ALL ecosystem, the loyalty program and booking platform. For ALL, travel is present at every moment and at all times. This is why ALL designs and offers unforgettable experiences to its members during their travels and in their daily lives. ALL facilitates and enhances travel. Members thus have access to more than 2,000 completely unique experiences to enjoy with their loved ones, whether it is VIP access to sold-out events, or meetings or coaching sessions with sports stars.