Gousto Launches Polyamorous Portion Options for Modern Daters
A new study reveals half of British singletons (51%) and three in 10 polyamorous people feel disfavoured against by 2-person serving pack
- Love isn’t blind after all as one in 10 Brits admit staying in an expired relationship for up to three years to cut food costs
- Over four in 10 single Brits are crippled by a ‘single tax’ whilst coupled-up counterparts benefit from sharing costs on meal
- Half of Brits (54%) say cooking with a partner or partners is an intimate date idea despite finding it extremely challenging to plan meals according to supermarkets’ portion size
7 February, London – Gousto, the UK’s best recipe box for choice*, is celebrating modern dating and relationships with the launch of recipe boxes for one, three, and five people, set to spice up the conventional servings scene, for this Valentine’s and beyond.
A first of its kind, the new and inclusive experience serves up more flexibility beyond the traditional 2-person date models, catering specifically to individuals and relationships of varying sizes.
This springs to life after a new study by the recipe box reveals that 1 in 2 Brit singletons (51%) feel disfavoured by the standard 2-person serving pack. Even more so, one in four respondents believe they waste more food as a single person than those in relationships.
Love is truly in the air as another 54% say food is a key turn-on, proving that the way to one’s heart is indeed through the stomach. For the one in three Brits (29%) spending Valentine’s alone, Gousto’s 1-3-5 recipe boxes are the perfect companion for a cozy night in.
Love doesn’t come cheap for singletons as approximately four in 10 reported experiencing a negative financial impact amidst the current cost of living crisis. Evenmore, love may have a price tag as one in 10 Brits (11%) admit staying in an expired relationship for up to three years to save money on food.
Jordan Moore, Senior Food Development Manager at recipe box Gousto, said: “Households (and dinner tables) come in all shapes and sizes and now our recipe boxes accommodate just that. Serving mouthwatering meals for one to five people and everything in between, means we can celebrate the vibrant tapestry of modern dating just in time for Valentine’s Day. Variety is the spice of life so we’re giving people more access to delicious, varied and nutritious food without compromise on taste or waste.”
Gousto is the first recipe box in the UK to offer meals for one, two, three, four AND five people, catering to the biggest variety of tastes and needs. With fresh, precise ingredients and easy-to-follow recipe cards, there is no food waste at home… even when cooking for one.
From just £2.99*, the different flavours of love can be embraced with Gousto’s Valentine’s range:
- Beef Ragù with Garlic & Chilli King Prawns. A slow-cooked beef ragù that’ll leave a warm and fuzzy feeling. Kick off with juicy garlic and chili king prawns before tucking into the main event with cheesy mash and tenderstem broccoli on the side.
- Valentine’s Risotto with Mozzarella Crostinis. Switch up this Italian classic with slow-roasted tomatoes, velvety cheese, and a heart-shaped garnish. Finish with a side of crunchy mozzarella-baked crostinis for an extra taste of indulgence.
Fans can become part of a nationwide celebration of food, culture and modern dating scenes by heading to gousto.co.uk. The recipe boxes are available to order now.
Gousto is the UK’s best recipe box for choice**, with over 250 scene-stealing recipes to discover on the menu every month, from just £2.99 per meal. All recipes are tried and tested by expert chefs, made with fresh, quality and responsibly sourced ingredients. Head to Gousto to find out more.
ENDS