Dodge Europe’s IN//OUT Finale: Ida Zetterström Joins the German Brotherhood of Muscle at Nitrolympx
- The third episode of Dodge Europe’s IN//OUT Season 2 is now online on YouTube (Link) – continuing the journey into extraordinary experiences that celebrate the Brand’s unmistakable DNA.
- This episode takes Dodge Brand Ambassador Ida Zetterström to Germany, where she introduces fans to the legendary Nitrolympx drag racing event at the iconic Hockenheimring.
- The new episode highlights Nitrolympx, Europe’s most popular drag racing event, with over 45,000 visitors in 2024, and celebrates the Dodge fan community in Germany at a special U.S. car meeting area.
- The episode also underscores the special place Dodge holds within the world of drag racing, a legacy celebrated not just in America but increasingly across Europe.
Turin, December 6th, 2024 – The second season of Dodge Europe’s web series IN//OUT keeps breaking boundaries, showcasing the iconic American brand’s values and connecting with fans through exhilarating experiences. Episode 3 is now live on YouTube (Link), bringing viewers to the heart of Nitrolympx, Europe’s premier drag racing event held at the famous Hockenheimring in Germany.
This latest episode is once again hosted by Dodge Brand Ambassador Ida Zetterström, the 2023 European Top Fuel Champion and NHRA Top Fuel racer for JCM Nitro, who takes viewers into the loud and fast-paced world of drag racing for the first time. With over 45,000 visitors and more than 230 participants competing on the drag strip, Nitrolympx is a celebration of speed, power, and adrenaline – all elements deeply intertwined with Dodge’s DNA.
As part of the episode, Ida Zetterström shares her personal journey in drag racing, which began when she was just eight years old, and reflects on her rise to becoming a Top Fuel Champion. She highlights the sense of community within the sport and the special bond with Dodge enthusiasts.
German Dodge fans were invited by the Brand and the local importer KW Auto to join Ida for a very special gathering at the U.S. car meeting area at Nitrolympx, featuring a stunning display of Dodge Challengers, Chargers, and classic models.
The IN//OUT series celebrates the passion of Dodge enthusiasts in Europe, sharing the stories of fans who are central to the brand.
The episode also underscores the special place Dodge holds within the world of drag racing, a legacy celebrated not just in America but increasingly across Europe.
“The culture, the community, and the passion for Dodge know no borders,” adds Ida Zetterström. “It’s incredible to see how the Brotherhood of Muscle continues to thrive and grow through events like this.”
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