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FIAT Dominates Europe’s City Car Market with ‘Made in Italy’ Icons: Panda and 500e Leading in ICE and EV Segments

  • Panda, the most-sold city car in Europe with more than 100,000 units delivered, signed an increasing 26% share in the segment, as well as being the best-seller in Italy.
  • The 500e is the best-selling EV city car in the segment, with a 45% share and a sales record in Italy, France, Germany, and the UK.
  • The Fiat Topolino since its first delivery to customers – in July – is the leader with a 47% share in the electric quadricycle market in Italy.
  • The brand is confirmed to be the number 1 Stellantis Brand in global volume. 
     

In the first nine months of 2024, FIAT confirms its European leadership in the “core” segment of city cars with Fiat Panda and 500e. Two true icons of Made in Italy, the undisputed leaders in the city car segment and in the electric city car market in Europe. Thanks to these iconic models FIAT is the brand that represents urban sustainable mobility, for both hybrid and electric segments.

Thanks to its immense popularity, the beloved Panda has achieved a remarkable milestone: over 100,000 units sold since the start of the year. In September, the iconic Panda achieved a 24% market share, reflecting a 4-percentage point increase compared to September 2023, and a 26% year-to-date share. In Italy, it saw remarkable growth in its market share, reaching 60% for the month and 56% year-to-date, solidifying its position as the absolute market leader.

The Fiat 500e has emerged as the top-selling electric city car in its segment across Europe, boasting a market share of 63% in September and 45% year-to-date. Furthermore, FIAT’s electric jewel leads sales in Italy with a 29% share, in France with 49%, in Germany with 48%, and in the UK, where it has the highest share at 80%.

FIAT strengthens its leadership in Europe's city car segment with the Panda and 500e, dominating both ICE and EV markets, and driving sustainable urban mobility solutions.
FIAT Dominates Europe’s City Car Market with ‘Made in Italy’ Icons Panda and 500e Leading in ICE and EV Segments.

The two models are true FIAT’s historic icons of Made in Italy, produced in the country, and they provide two complementary solutions for electrified urban mobility, where the brand continues to lead and is recognized as an unparalleled trendsetter.

Since its first delivery to customers in July, the Fiat Topolino has taken the lead in Italy’s electric quadricycle market with a 47% market share and accounts for 28% of the overall industry. FIAT continues its mission to develop sustainable mobility for the cities where electric driving becomes easy and accessible to all.

Turin, October 21st 2024