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New Nutella Muffin Launches Exclusively in Lidl Bakery: Shoppers Set to Go Nuts

  • Lidl is launching an all-new Nutella Muffin
  • Double the indulgence, the tasty treat comes in a twin-pack, priced at just £2.69
  • Available exclusively at Lidl bakeries nationwide from Thursday 8th February, whilst stocks last 
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Tuesday 6th February 2024: Nuts for Nutella? Lidl has today revealed the latest sweet sensation joining its beloved bakery line-up this week – a retailer first, the all-new Nutella Muffin. Available exclusively at Lidl bakeries nationwide from Thursday 8th February, priced at just £2.69 for a pack of two. 

Launching hot on the heels of World Nutella Day, 5th February, the supermarket is giving the people exactly what they want after searches for “muffin” spiked to peak popularity in January 2024*, and TikTok videos tagged with “Nutella” reached over 20 billion views**.

Set to fly off shelves, the mega-muffin twin-pack boasts an oozy hazelnut Nutella center encased in a fluffy golden sponge. Perfect for splitting with that special someone or even keeping to yourself… 

Shoppers can level up their bakery celebrations with these delectable treats as Lidl’s exclusive Nutella Muffins are available nationwide from Thursday 8th February, while stocks last. 

ENDS